Dashboard

Project & app picker

The sidebar lets you switch projects and apps (website, iOS, Android). Stats and live data respect the app you have selected.

Live

• Live counter: visitors active in the last 5 minutes.
• Geo map: breakdown by country with a world map and country list.
• Realtime feed: recent events as they arrive (when viewing Live).

Stats

Pick a date range from the top bar: today, 7 days, 30 days, custom, year to date, or all time.

• Sales: total from checkout_completed and purchase events that include amount and currency. Shows payment count under the total.
• Pageviews, signups, average session time, and return rate
• Traffic chart over the selected range
• Top pages, referrers, and devices

Sales totals group payments by currency. When more than one currency is recorded, pick it from the Sales card. Totals are not mixed across currencies. Wire up payment events from your server for accurate numbers. See Revenue tracking.

Web apps show page-based metrics. Mobile apps emphasize screens and app events.

Sessions

Sessions lists every visit in your date range. Each row shows when they arrived, where they came from, country, and device (browser and OS when we can parse it from the user agent).

• Tap a session to open its full event timeline.
• Events show friendly names in the story view (e.g. "Add to cart" instead of add_to_cart).
• Payment events with amount and currency show as "Paid USD 49" in the timeline.
• Use the date range picker to widen the window if you expected more traffic.

Visitors

Visitors groups traffic by person, not by visit. One visitor can have many sessions over days or weeks.

• Open a visitor to see all their sessions in order.
• Tap a session inside a visitor to jump into the same timeline view as Sessions.
• After identify with the same user id on web and mobile, that person is one visitor. Their website and app sessions show up together.
• A handoff links one visit to the next when someone hops apps (for example iOS to billing on the website). Sessions stay separate. The timeline shows where they continued.

Events

The Events tab shows what you are already counting today and helps you add more. Pick your app in the sidebar first. Web, iOS, and Android each get their own catalog.

• What you're tracking: today's counts for active events, including automatic ones (page_view on web, app_open on mobile).
• Add more tracking: categories on the left (signups, product actions, sales, growth, content, problems), events and setup guides on the right.
• Setup guides: step-by-step wizards for signups and purchases. Each step has copy-paste code and a live listener.
• Identity prompt: if you have traffic but no identify events, a card helps you link visits to logged-in accounts.

Full event list and naming tips: Track custom events.

Funnels

Funnels measure conversion through a sequence of checkpoints. Example: view product → add to cart → complete purchase.

• Your funnels: saved funnels as tiles. Tap one to open the step-by-step report with drop-off between each checkpoint.
• New funnel: opens a wizard. Name it, set how long they have to finish and who to count, then define each checkpoint one at a time.
• Entry and goal: the builder labels the first checkpoint as Entry and the last as Goal so the flow is clear.
• Checkpoint types: trigger an event (pick from your tracked events by friendly name) or match a page view on a path.
• Templates: start from ecommerce, SaaS, content, or lead-gen paths and edit the steps.
• Revenue on the goal: when the last checkpoint is a payment event with amount and currency, the report totals sales from people who finished the funnel.

Funnel reports use live event data for the date range selected in the top bar. Saved funnels are shared with your project. Track the events in your path first, then build or clone a funnel to see conversion and sales together.

Settings

• General: project name, domain, currency, icon
• Tracking: write key and install snippet (members and above)
• Roles: permission matrix for the project
• Alerts: daily and weekly visitor summaries, high activity pings, event alerts you pick, and a Monday email recap per project

Search

The top bar search jumps to pages, events, and settings sections inside the dashboard. Handy once traffic and event volume grow.

Need the install snippet again? Install the tracker or Settings → Tracking.